Product

From attendee CSV to CRM-attributed pipeline.

One event pipeline (source, enrich, sequence, capture, attribute) orchestrated across your CRM, sequencer, and enrichment vendors. No second vendor dashboard.

The mechanism

From 43,000 attendees to 85+ booked meetings

Watch the list narrow: source, enrich, score, sequence. All of it before anyone travels.

RSA Conference 2026

Source attendees

Pull from event platforms, speaker lists, exhibitor directories

Count
43,200
Janine Rossi
VP Security, Datadog
Tobias Nguyen
Director SecOps, Cloudflare
Alice Zhou
CISO, Snowflake
Stage 4, what reps carry at the booth

iOS and Android, offline-first, same-day CRM sync

Pre-event ICP scores ride on the device. Reps scan, voice-note, or log by hand. The queue survives a conference Wi-Fi outage and drains to Salesforce or HubSpot the same day.

9:41
RSA 2026, Booth 4821
Capture
Online
Point at the attendee badge
QRBadge OCRCard
AD
Priya Ramanathan
VP Platform Engineering
Arcturus Data
ICP score
94
Tier 1
ICP, 5,000+ FTE, Data/AI stack, Account in pipeline
Pre-event email opened, Session bookmarked
ContactPriya Ramanathan
AccountArcturus Data
Lead score94 (Tier 1)
SourceEvent, RSA 2026 booth capture
EngagementSynced to timeline
Written to Salesforce
Contact + Lead + Opportunity
Captured today142
01, Scan
QR, badge OCR, or business card
One tap. Offline-capable. Works through a faulty hotel wifi.
02, Score surfaces
ICP score + pre-event context
The score your reps saw walking in. Plus every pre-event touch for this contact.
03, Push to CRM
Salesforce or HubSpot, same day
Contact, Lead, Engagement, and Opportunity fields. Rep attribution preserved.

QR, badge OCR, and manual entry

Three capture methods, one review screen. Per-field confidence is flagged before a rep hits submit, so a blurry badge never becomes a bad CRM record.

Offline-first

A 200-item queue with exponential backoff. It survives a dead conference Wi-Fi day and an app kill, and drains the moment signal returns.

Voice notes, transcribed

Tap record after a conversation. The transcript arrives with the next steps pulled out, attached to that attendee's timeline.

Push to CRM

From the attendee detail screen. The ICP score and every note logged on the floor write to the Salesforce or HubSpot record in one tap.
Stage 5, what the CFO sees

Sourced and influenced pipeline, in Salesforce, within 48 hours

No vendor dashboard in the path. The number lands where your RevOps team already runs reports.

Money20/20 Europe, Event ROI

Pipeline attribution

Attribution lands in Salesforce within 48 hours
Spend
$0
Sourced pipeline
$0
Revenue (90d)
$0
Meetings booked
0
Klarna
Closed-Won
$186,000
Adyen
Proposal
$287,000
Okta
Negotiation
$214,000
Checkout.com
Closed-Won
$163,000
Wiz
Proposal
$139,000
Ramp
Discovery
$182,000
First-touch + rep capture sync
Last sync 2s ago

See the five stages on your next flagship event.

20 minutes. You pick the event. We walk sourcing, enrichment, sequencing, capture, and attribution writeback on an event you have already paid for.

Growth and Scale carry a 10-meeting floor per flagship event. Details on pricing.