For event marketers

Walk into flagship events with meetings already booked.

Source the attendee list 6 weeks out, sequence in Apollo, capture on the floor, and write event-sourced pipeline back to CRM within 48 hours.

Book a 20-min walkthrough
Six weeks out to 48 hours after

The event on a runway

A single timeline from sourcing to attribution. Meetings land on the calendar before anyone books a flight.

Event calendar, RSA 2026

Your next flagship, on a runway

Six weeks out to forty-eight hours from event end.

0pre-booked meetings
T−6 wk
Sourcing
Attendee list pulled from event platform and public registrations.
T−4 wk
Enrichment
Apollo + ZoomInfo waterfall. Your contract, your vendor.
T−2 wk
Sequencing
ICP-ranked targets in Apollo or HubSpot. Pre-event meetings booked.
Floor
Capture
QR + badge OCR + voice notes. Synced with ICP score attached.
T+48h
Attribution
Sourced + influenced pipeline, written to Salesforce. Confidence tiered.
Meetings landing on the calendar
FLFermion LabsTue 10:30Pre
ADArcturus DataTue 13:00Pre
BPBrookline PayWed 09:30Pre
HQHalyard QuantWed 14:15
OVOversight CorpThu 11:00Pre
+37 more
Source: Luminik event runway, Synced with Salesforce
RSA 2026, Booth 4821, 42 pre-booked of 85 total
Stages 1–3, Pre-event to on-floor

From attendee CSV to booked meetings, across five stages

Sourcing, enrichment, scoring, and sequencing all finish before anyone travels. See the list narrow, stage by stage.

RSA Conference 2026

Source attendees

Pull from event platforms, speaker lists, exhibitor directories

Count
43,200
Janine Rossi
VP Security, Datadog
Tobias Nguyen
Director SecOps, Cloudflare
Alice Zhou
CISO, Snowflake
The daily view

The list your reps work the event with

Ranked by ICP. Meeting state synced from Salesforce. Next step attached to every row. Open on phone at the booth, open on laptop at the prep meeting.

Attendees, ICE Barcelona 2026

1,840 ICP-matched of 43,000

Priority ICP3Meeting scheduled4Needs outreach4
  • SC
    Sarah Chen
    , Ramp
    VP Operations
    94
    Thu 10:30 demo
  • MA
    Marcus Alvarez
    , Vanta
    Head of GRC
    91
    Fri intro call
  • PR
    Priya Rao
    , Linear
    Finance Systems Lead
    88
    Outbound sequence
  • JP
    Jordan Park
    , Notion
    RevOps Director
    86
    Booth 12 walkthrough
  • DF
    Diego Fuentes
    , Gusto
    Senior FP&A
    82
    Added to Apollo seq
  • AK
    Amelia Kwon
    , Rippling
    Treasury Manager
    80
    LinkedIn first-touch
  • TW
    Tomás Weber
    , Brex
    VP Finance
    77
    Post-event follow-up
  • LO
    Lindsay Okonkwo
    , Ironclad
    Procurement Lead
    74
    Sequence step 2
Enriched via your Apollo + ZoomInfo contract
Synced to Salesforce, 2 min ago

What event marketers are up against

If your event calendar carries pipeline targets, sales follow-up, and CRM reporting pressure, this is the week-of experience today.

Push, today

The reality at any six-figure event

  • You get the 10,000-name attendee list, 3 days before the event
  • Reps walk a 43,000-person floor with no target list, no talking points
  • Every badge scan gets dumped into a CSV. Nobody reconciles it until Tuesday
  • Follow-ups go out on day 11, competitors already closed
  • The CMO asks what the six-figure event produced, and the case for your work is a spreadsheet you built at the weekend
Pull, with Luminik

The reality with one pipeline

  • Attendee list sourced 6 weeks out, scored against your ICP before you travel
  • Every contact enriched on the Apollo or ZoomInfo credits you already buy
  • Ranked target lists in the sequencer your reps already pay for: Apollo, Salesloft, Amplemarket, Lemlist, HubSpot, or Salesforce
  • Badge scans, voice notes, and meetings captured on one offline-first mobile app, synced to Salesforce same day
  • Sourced and influenced pipeline written back to your CRM within 48 hours from event end, split by event, rep, and account
Three tools, three handoffs

Where the pipeline goes

Each of these does its own stage well enough. The handoffs between them have no owner.

Pre-event

The intelligence subscription ends at who registered

You get names and companies. Nobody scores them against your ICP, nobody enriches them through the Apollo or ZoomInfo credits you already buy, and nothing arrives in the sequencer your reps open every morning.
What it costs you: The week before the event is yours to spend on the list
On the floor

The scan app hands back a CSV

A scan is a name and a company. The conversation your rep just had is not in it, the ICP score is not on it, and the export lands as a CSV that somebody has to clean before anyone can act on it.
What it costs you: Follow-up starts on day 11, after the competitor with context
After the event

The spreadsheet gets abandoned within the week

Someone stitches scan exports, sequencer replies, and Salesforce opportunities together by hand. It is accurate on the day it is built, and stale by the next flagship.
What it costs you: When the review comes, the proof of your work is a spreadsheet you maintain by hand

Luminik runs all five stages as one event pipeline.

Across the CRM, sequencer, and enrichment vendors you already pay for. The number that shows what your program returned comes out of Salesforce, so proving the work is a report you pull rather than a document you keep alive between events.

The rollout question

Rollout is one screen

Three steps, once, before the first event. Nothing in the tools they already work in changes.

01

Install once

iOS or Android, from the store your device management already allows. One install covers every event on the calendar for the year.
02

Sign in with SSO

The same identity provider your reps use for Salesforce. No separate credentials to distribute, and no account provisioning task landing on you the week of the event.
03

Tap the event

The ranked target list, the ICP scores, and the reasons behind them are already on the device. Everything after that is scan, talk, record.
No second dashboardNo training deckNo pre-event rollout emailSequencer stays exactly as it is
The job, after

What an event marketer gets

Your reps know who to talk to before day one

Every attendee scored against your ICP, every target account flagged, every prep sheet pushed to the sequencer your reps already work in. Reps can open the Luminik mobile app on the floor, search an attendee by name or company, and see the ICP score and the reason behind it before the conversation starts. Scoring and prep are the AI part of the work, and every score carries its reason, so when your CMO asks what AI is doing for the program you can point at booked meetings.

One mobile app for the floor, none of the adoption fights

Prep sheets in Salesforce. Sequences in the Apollo, Salesloft, Amplemarket, Lemlist, or HubSpot seats your reps already run. The Luminik mobile app (iOS and Android) only comes out at the booth: four capture methods, voice notes, and a Push to CRM button on every attendee. Offline-first. Reps don't learn a second dashboard.

Follow-up starts the same day

Voice notes transcribed and attached to the activity timeline. Badge scans become CRM records with ICP scores attached. Meetings log with owner and next step. Reps act while the conversation is still warm.

You stop assembling the number that proves your work

Pipeline attributed to the events that produced it, revenue traced to the same events, pulled from Salesforce and exported to slides for the QBR. When the CMO asks what the program returned, the answer is a report rather than three weeks of your evenings collecting numbers from a scan app, a sequencer, and a spreadsheet.
The previous year the attendee list came five days out and our AEs walked the floor cold. This time the enriched list came five weeks out, scored against our ICP on our own Apollo seats, and reps walked in with 40 meetings booked. Attributed pipeline hit Salesforce two days after the event, so my CFO had the number on Monday instead of three weeks later.
VP of Marketing
Series C cybersecurity automation
260 employees · RSA Conference, May 2025
Read the stage you own

Every stage of the event pipeline, in detail

Source, enrich, and score the attendee list
Stages 1 and 2: ICP-matched targets ready 6 weeks ahead of the event.
Capture the room
Stage 4: offline mobile capture, same-day CRM sync, no flaky Wi-Fi dependency.
Sourced and influenced pipeline in the CRM
Stage 5: attribution written back to Salesforce or HubSpot within 48 hours from event end, and exported to slides when you have to present it.
Free event outbound sequence generator
Build a multi-channel pre-event cadence in minutes.
Case studies
$2M across 15 global fintech events, $2.4M across RSA, Black Hat, and regional.
Cybersecurity event playbook
RSA, Black Hat, DEF CON. CISO meetings pre-booked. Sourcing math from a 43,000-person floor.
Fintech event playbook
Money20/20, Singapore FinTech Festival, Banking Transformation Summit. Fraud, payments, and compliance buyers pre-identified.

Pick the event. We'll map the pipeline on it.

20 minutes. You pick the event. We walk the sourcing, enrichment, and writeback live on an event you have already paid for.

Book a 20-min walkthrough
$2.4M at RSA + Black Hat$2M across 15 fintech events$1.35M from one US-entry event program

Growth + Scale tiers carry a 10-meeting floor per flagship event. Details on pricing.