Tech.AD USA 2026

The essentials

Event details

Dates

30 November 2026 to 3 December 2026

Location

The Henry, Detroit, United States

Address

Fairlane Plaza, 300 Town Center Drive 48126 Dearborn, Michigan

Organiser

we.CONECT Global Leaders

Expected attendance

594

Industry

Automotive

Who attends

The audience

Tech.AD is the award-winning global business event series for OEMs, T1s and the whole supplier ecosystem solving technical challenges for vehicle automation L3+.

As described by the organiser

On stage

Speakers

• CSCem SaraydarDirector ADAS Mapping Software, General Motors
• RMRadovan MiucicDirector Data Engine, Stellantis
• AQAhsan QamarDirector Systems Engineering Integration and Test SDV Platform, Ford Motor Company
• RBRobert BlanchardNissan North America
• APAuston PayyappillyDirector of Product Management - Cockpit & ADAS, Bosch USA
• MSMoe ShrivastavaSenior Technical Program Manager Autonomous Vehicles, Waymo
• DMDouglas MacKenzieHead of Intelligent Mobility Group, Mobis North America
• FKFrank KellnerLead Functional Safety Autonomous Driving, Bosch USA
• FKFelix KortmannChief Technology Officer, Ignite by FORVIA HELLA
• CBChuck BrokishDirector of Automotive Business Development
• RGRobert GeeTelematics IP Standards Government Manager, Aumovio SE
• RGRushat Gupta ChadhaTech Lead Fallback Autonomy Stack, General Motors
• RGRyan GoffAutomotive Technology Director, Elektrobit
• SMSubhasish MohantyLead Perception System Engineer Autonomous Vehicle, Traton R&D US
• TDTom DahlströmSales - Account Executive, Kognic

Plan the spend

Tickets

Ticket tiers, as published by the organiser:

Logistics

Where to stay

Places to stay near the venue.

• The Westin Book Cadillac Detroit

  10 m from the venue

  1114 Washington Boulevard, Detroit

  Map

• Hotel Indigo

  70 m from the venue

  1020 Washington Boulevard, Detroit

  MapHotel site

• Hotel Houze Detroit

  120 m from the venue

  MapHotel site

• Roost

  200 m from the venue

  1265 Washington Boulevard, Detroit

  MapHotel site

• Shinola Hotel

  300 m from the venue

  1400 Woodward Avenue, Detroit

  MapHotel site

• DoubleTree Suites by Hilton Hotel Detroit Downtown - Fort Shelby

  370 m from the venue

  525 West Lafayette Boulevard, Detroit

  MapHotel site

• Element Detroit at the Metropolitan

  390 m from the venue

  33 John R Street, Detroit

  MapHotel site

• Leland Hotel

  400 m from the venue

  Map

Keep planning

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Plan this event

Work out who to meet here

Luminik sources the attendee picture for an event like Tech.AD USA 2026, enriches it against your ICP, and sequences it ahead of the date. Capture at the event writes to Salesforce or HubSpot the same day, and attribution ties the pipeline back to the spend.